Open Shelf
Madison · 11 shops

Independent shops in Madison that accept new brands

These 11 independent shops in Madison publicly say they accept submissions. Each card links to a listing with the exact pitch instructions from the shop's own website. Read how to pitch to retailers and grab the free line sheet template before you hit send.

Filter Madison shops

Quick picks
West Side · Madison

Madison Art Market

Year-round curated art market and gallery for Wisconsin artists and makers.

Heads up: Wisconsin creators only.

FormConsignmentArtGiftsJewelry
Downtown · Madison

Anthology

Paper, craft and gift shop that sells local artists' work on consignment.

Heads up: Reviews can be slow.

EmailMailConsignment, roughly 50/50 between artist and storeStationeryCardsGifts
Williamson-Marquette · Madison

Hatch Art House

Art house and shop on Willy Street selling work by Wisconsin artists on consignment.

Heads up: Wisconsin artists only.

Form50/50 consignmentArtJewelryGifts
Downtown · Madison

A Room of One's Own

Long-running feminist indie bookstore.

Heads up: Books only.

EmailMailConsignment for local and regional authorsBooks
Regent · Madison

Ink & Ivy Book Boutique

Tiny neighborhood book boutique, open daily 10am to 6pm.

Heads up: Books only.

FormTerms aren't postedBooks
North Side · Madison

mindfully inspired

Warm, eclectic art shop with work by 60+ Wisconsin artists.

Heads up: Collective terms aren't posted.

EmailPhoneArt collective where local artists sell in a shared retail spaceArtGiftsHome
Monroe Street · Madison

Good Day Shop

Near-west-side shop from the team behind Good Day Market, with a focus on the makers' stories.

Heads up: Terms aren't posted.

EmailCarries local and independent brandsGiftsHomeStationery
State Street · Madison

Little Luxuries

Curated gift shop on State Street.

FormEmailBuys from makers and vendorsGiftsAccessoriesHome
UW-Madison · Madison

Chazen Museum of Art Shop

Campus museum shop with collection-inspired goods, student designs and work by local artists.

Heads up: Museum shop.

EmailCarries pieces made by local artists and studentsArtGiftsPrints
Williamson St · Madison

Willy Street Co-op

Member-owned grocery co-op with a strong local-vendor program.

Heads up: Grocery buying; packaging needs allergen and nutrition info.

FormThe Product Team reviews applications and replies within 30 days. Local means within 150 miles of the Capitol or anywhere in WisconsinFood & culinaryFood giftsWellness
New Glarus

Rachel's Shoppe

Heads up: Four weeks is suggested resubmission interval, not a guaranteed response time; financial terms not stated.

FormGifts

Want shop buyers to find you, too? Open Shelf also shows vetted brands to independent shop buyers. List your brand free, or get a labeled Featured spot for a full year with the $29 Founding offer →

Also see: New York City shops · Los Angeles shops · Chicago shops · San Francisco Bay Area shops · Seattle shops · Portland shops · Austin shops · Philadelphia shops · Denver shops · Nashville shops · Boston shops · Atlanta shops · Minneapolis–St. Paul shops · Washington, DC shops · San Diego shops · Houston shops · Dallas–Fort Worth shops · New Orleans shops · Miami shops · Detroit shops · Phoenix shops · Charlotte shops · Kansas City shops · Columbus shops · Pittsburgh shops · Baltimore shops · Raleigh–Durham shops · Tampa–St. Petersburg shops · Indianapolis shops · St. Louis shops · Salt Lake City shops · Milwaukee shops · Cincinnati shops · Cleveland shops · Louisville shops · Richmond shops · Sacramento shops · San Antonio shops · Grand Rapids shops · Buffalo shops · Jacksonville shops · Asheville shops · Chattanooga shops · Des Moines shops · Albuquerque shops · Spokane shops · Reno shops · Omaha shops · Boise shops · Charleston shops · Knoxville shops · Orlando shops · Providence shops · Portland, Maine shops · Oklahoma City shops · Colorado Springs shops · Tucson shops · Birmingham shops · Hartford shops · Hampton Roads shops · Lexington shops · Missoula shops · Eugene shops · Burlington, Vermont shops · Wilmington shops · Savannah shops · Tulsa shops · Memphis shops · Rochester shops · Greenville shops · Santa Fe shops · Las Vegas shops · Lancaster shops · Ann Arbor shops · New Haven shops · Charlottesville shops · Pioneer Valley shops · Syracuse shops · Little Rock shops · Columbia shops · Sarasota shops · Fargo shops · Ithaca shops · Portsmouth shops · Wichita shops · Baton Rouge shops · Northwest Arkansas shops · Santa Cruz shops · Corpus Christi shops · Bellingham shops · Dayton shops · Eau Claire shops · Sioux Falls shops · Roanoke shops · Huntsville shops · Flagstaff shops · Bloomington shops · Charleston, West Virginia shops · Billings shops · Appleton shops · Beckley shops · Iowa City shops · Dubuque shops · Hagerstown shops · York shops · Harrisonburg shops · Scranton shops · La Grande shops · Anchorage shops · Honolulu shops · Poconos shops · Kearney shops · Moab shops · Fairbanks shops · St. Cloud shops · Hudson Valley shops · Laramie shops · Santa Barbara shops · Great Falls shops · New River Valley shops · Mankato shops · Garrett County shops · Visalia shops · Los Alamos shops · Ellensburg shops · Jackson, Mississippi shops · Palouse shops · Berea shops · Wilmington, Delaware shops · Tallahassee shops · Sandusky shops · Montpelier shops · Manchester, New Hampshire shops · Keene shops · St. Johnsbury shops · Augusta, Maine shops · Salina shops · Norwich, New York shops · Newport, Pennsylvania shops · Reedsport shops · St. Joseph, Minnesota shops · Columbia, Missouri shops · Hutchinson, Minnesota shops · Tryon shops · Charlevoix shops · Rapid City shops · West Windsor shops · Graham shops · Sedona shops · Casper shops · Paducah shops · Cheyenne shops · Lapeer shops · Galesburg shops · Brea shops · Mount Pleasant, Michigan shops · Grand Rapids, Minnesota shops · Marfa shops · Petoskey shops · Traverse City shops · Plymouth, Wisconsin shops · St. Clair, Michigan shops · Fort Collins shops · Marshfield shops · Port Austin shops · Jamestown, New York shops · Stevens Point shops · Yakima shops · Kalispell shops · Helena shops · Bismarck shops · Minot shops · Winston-Salem & Greensboro shops · Toccoa shops · Springfield, Illinois shops · Anna shops · Bristol, New Hampshire shops · Marshall, Michigan shops · Fort Wayne shops · South Bend shops · Montgomery, Alabama shops · Starkville shops · Oxford, Mississippi shops · Evansville shops · Lafayette, Louisiana shops · Shreveport shops · Huntington, West Virginia shops · Morgantown shops · Westerly shops · Newport, Rhode Island shops · Challis shops · Topeka shops · New London, Connecticut shops · Skowhegan shops · Belfast, Maine shops · Dover, Delaware shops · Lincoln, Nebraska shops · Rockland, Maine shops · Emporia shops · Provo shops · Fairhope shops · New Bedford shops · Mountain View, Arkansas shops · Juneau shops · Albany, Oregon shops · Worcester, Massachusetts shops · Sandpoint shops · Maui shops · Lewes, Delaware shops · Twin Falls shops · Carmel-by-the-Sea shops · Millville, New Jersey shops · Polson shops · Ashland, Ohio shops · Prescott shops · Blowing Rock shops · Frederick shops · Bedford, Pennsylvania shops · Berkeley Springs shops · all Wisconsin shops · the full directory · browse by filter

Now Buying · the newsletter

Which independent shops are open to new brands.

New listings in New York City, Los Angeles, Chicago and 217 more cities (and the next cities as we add them), calls that just closed, vetted brand picks for buyers, and pitch notes from the other side of the counter. Sent as a short email occasionally while we're new, and growing into a weekly list as more shops and brands sign up — so we only email when there's a batch worth your inbox.